Facebook News Feed Changes: What Do They Mean for Small Business?

Facebook is changing the way marketers can reach and grow fans and followers. Only time will tell what changes Facebook makes to the News Feed, and which ones last. But  there are steps your business can take today to maintain your current reach - and increase Facebook engagement. 

Reputation Management: 2018 Checklist

Digital reputation management is managing what's said about you online. Your online reputation is being scrutinized. You can control your online reputation by monitoring and listening to what's posted about you online and posting optimized content to your social media networks. 

When a crisis hits your company, will you be prepared?

Alchemy Communications works with organizations to prepare for a crisis before it happens, and with businesses that are unexpectedly faced with an event that can damage their reputation and profitability. You can protect your business's reputation by being prepared for a crisis before it happens. 

5 Tips for Writing Blog Posts That are both SEO and People Friendly

A great way to drive traffic to your site is to consistently blog on topics that relate to your business. It’s important to follow a few guidelines so that your post is not only SEO friendly, it’s also people friendly. These five tips will help you write a better blog post that looks well-formatted and eye-catching. Your posts will be easier to read and will also be naturally SEO friendly as well.  

What is an Intranet? And why your company needs one!

Your intranet should be easy to access and use for your team, especially your non-technical staff. Alchemy Communications can help you improve internal communications, increase employee engagement and improve productivity by creating an intranet as part of your overall communications strategy. 

Crisis Communications Planning: #MeToo

A PR crisis can take many forms. Whether your organization is vulnerable to sexual harassment charges, financial scandal, political corruption, technology failure, a natural disaster or any other type of unusual public attention that needs special actions to manage. A crisis communication plan helps you identify and prepare for potential pitfalls, but must always be reviewed and assessed before being put into action. 

Alchemy Communications works with organizations to prepare for a crisis before it happens, and with businesses that are unexpectedly faced with an event that can damage their reputation and profitability.