Stakeholder engagement determines who is influenced by a project, and how. It is the process an organization uses to identify key stakeholders and influence the information they receive, and the actions they will take from the project. Stakeholders could include internal and/or external individuals, community leaders, groups, investors, businesses and other organizations who will be impacted by a service or product, or who could influence how it is perceived.
Many companies don’t have a lot of warning before their first serious incident. Things happen quickly and unexpectedly, and they cope as best they can. They deal with it as best they can, survive through it, then go back to their day to day task lists without ever doing a formal debrief on what happened, how it came to be, what could have been done better, and what a formal process for crisis communications could look like to make future situations easier.
We’ve said it before, and we will keep saying it: it’s not if a crisis will hit your company, but when. A crisis, big or small, will affect your company at some point, but if you are prepared to put out the fires, there won’t be any need to panic. Here are some tips on how to handle a crisis without panicking:
Every company should have a crisis communications plan in place, when was the last time you reviewed yours? Crisis communications is a topic that every company should be well versed in so in the inevitable case that something occurs, you have a plan in place to combat and solve the issue. We have found these top 10 blogs to be helpful:
As you get started in 2019, start your year off right by sharpening your nonprofit communications skills. Here are the top 10 blogs we think will help you do just that:
The holiday season is in full swing on Dec 1. Whether you've been working on your nonprofit's holiday campaign all year - or if you're just getting started - there are marketing strategies you can implement today to make your holiday campaign successful.
GivingTuesdayCA is a National Giving Day
Most people know about Black Friday and Cyber Monday... #GivingTuesday is returning to Canada on November 28, 2017.
It is a new Canadian movement for giving and volunteering, taking place each year after Cyber Monday. The “Opening day of the giving season,” it is a day where charities, companies and individuals join together to share commitments, rally for favourite causes and think about others.
Money is one thing most nonprofits don't have. The good news is there are many free or low-cost tools, apps and resources to help not for profit organizations raise money and increase awareness about their cause.
Social fundraising is a fast, easy and effective strategy for nonprofits to invite donations in small amounts from a large audience. Often called peer-to-peer fundraising, donors can influence their friends to donate when digital fundraising is linked to social media.