Meet the Alchemy Team
Meet Kathryn Kolaczek
CEO Alchemy Communications:
Serial Entrepreneur, Author, Speaker, Media Expert
Kathryn leads Alchemy Communication’s emerging, integrating inbound marketing with traditional internal and external communications to strategically maximize brand development and identity. Kathryn has first-hand knowledge of the exceptional needs of entrepreneurs and solo-preneurs. As the founder and editor of The Mompreneur Magazine, a national publication built for entrepreneurial women, Kathryn earned her social media and PR stripes as the company’s CEO and used PR as the main marketing tool to grow the magazine and develop the company’s online communication and social media strategy. Since selling The Mompreneur, Kathryn has written a book for entrepreneurial women, speaks to entrepreneurial groups and built Alchemy Communications Inc. on her strong relationships with the media across North America.
Communications expert Kathryn (Bechthold) Kolaczek specializes in business and product launches, digital marketing strategy, PR, brand integration, and crisis management.
Meet Lauren McMurray: Publicist
Lauren is a communications professional and with a passion for creative work. In addition to her PR expertise, Lauren has experience in event planning, social media and marketing. Lauren's skills are fostered by her interests in blogging, photography and videography. Off the clock, Lauren can be found sharing her love for health and wellness, hiking the Rocky Mountains, or dreaming about traveling the world.
Meet Karla Helm: Executive Assistant
As a WAHM (work at home mom) Karla claims to have the best of both worlds: mom to 4 great kids with a house and barn full of animals! Her days are full of activities with the kids: Dance, sports and chores! She enjoys home projects and crafts and runs a small cake baking business. “When our schedules permit my passion is travel: anywhere warm I can fly to, and summer camping in Northern Saskatchewan”.
Meet Bill Bergh: Marketing and Communications
Bill's varied career in marketing and communications includes experience in film, print, direct mail, television, radio and online. He began in the creative and content side before moving into sales. The path from creative to sales has resulted in an approach that starts with the message. Bill is driven by a desire to answer the fundamental question on the minds of clients; "How do I motivate my prospects to action?" The tools can change a great deal but the fundamentals are enduring. Bill is a life-long learner with time spent at U of C, S.A.I.T, and MRU. He gained his radio marketing certification in both the U.S. and Canada. He is a graduate of Roy H. Williams' Wizard Academy in Austin. In addition he regularly attends industry conventions, seminars and has taken many online courses for business as well as for personal interest. Last business book purchased, "Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers Into Fans” favorite pro sports team, Manchester United, favorite expression "Life is short, eat dessert first." Recently crossed "visit the Florida Keys" off his bucket list.
Meet Rachel Peachey: Writer
Rachel is a freelance writer, Montessori teacher, and mom of two little ones. Originally from Pennsylvania, she currently lives in Guatemala with her family where she wakes up to the best home-grown coffee in the world. Rachel enjoys working from home where she is able to spend more time with her three-year-old son and one-year-old daughter. In her free time, she volunteers at a small library that she helped start, bakes and reads whenever she gets the chance.
Meet Trisha Hamilton: Writer
Trisha graduated with an honours degree in English. She is a freelance writer and editor with more than 20 years of experience. She likes to read, write, travel, and volunteer in her spare time.
Meet John Schnall: Video Producer
John Schnall, and his company Quality Schnallity Inc, produce explainer videos, music videos, corporate pieces and sundry for clients around the world. Lots and lots of sundry. Among John's tv series credits: Director of JoJo's Circus for The Disney Channel, Animation Director of Word World for PBS Kids, Assistant Director on Disney's Stanley, and Producer of multiple spots for Sesame Workshop, MTV and Nickelodeon. John's independent films have been seen at festivals around the world, in theaters around the US, and pretty much everywhere short films are shown. You can find out more about John and the world of Quality Schnallity Inc at www.quality-schnallity.com
Meet Catherine Russell:
Content Writer and Social Media Strategy
Catherine creates high quality content and social media strategy for digital marketing and communications projects. Catherine specializes in designing and executing integrated marketing plans to achieve measurable results.
Meet Team Alchemy
Alchemy's team of writers, designers and social media marketers use their talents, skills and diverse backgrounds to deliver custom solutions for our clients. Whether your project is big or small, Alchemy has a scalable team of trained professionals to deliver your project. As Alchemy ring leader, CEO Kathryn takes pride in growing her team's skills and providing cutting-edge solutions to our client's communications and marketing goals.
Alchemy welcomes opportunities to work with talented communications and design interns. We take our role in training and developing our future workforce seriously.