ALCHEMY COMMUNICATIONS
ONLINE COURSES

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FREE CLASSES • fUNDAMENTALS OF CRISIS COMMUNICATIONs • MEDIA TRAINING 101 • Smarter public engagement with ai

Build confidence with ALCHEMY’S free workshops

Fundamentals of
Crisis Communications

Lead with clarity under pressure

You’ll Learn How To:

  • Hold a complete, organization-specific crisis communications plan tailored to your structure and risks

  • Activate your team in minutes, not hours — with clearly defined roles and response protocols

  • Use proven templates, checklists, and stakeholder maps to stay organized and effective

  • Build the mindset and leadership presence to step forward as the voice of calm and authority

    • Live Sessions: Learn directly from Kathryn Kolaczek in real-time, interactive workshops

    • Lifetime Access: Revisit recordings and materials anytime you need them

    • Community of Peers: Share insights and stay accountable with other professionals

    • Hear from Industry Experts: Guest speakers bring real-world experience and frontline insights to the course

    • Certificate of Completion: Showcase your new credentials on LinkedIn or with your employer

    • Maven Guarantee: Get a full refund up until halfway through the course

testimonials from our alumni

Learn to lead with confidence & control when it matters most

Build a crisis plan, craft first-hour messages, and protect your organization’s reputation in this 5-week, cohort-based course.

Next Cohort: April 6 - May 10, 2026

Investment: $495 USD

Location: Live on Maven

Media Training

101

Ornate artwork of an elephant with gold and black details, decorative patterns, and floral embellishments.

Gain confidence, clarity, and control in every media interview and message.

By the end of the course, students will transform how they show up in every media interaction — moving from uncertainty to confidence. They’ll learn how to craft clear, compelling key messages, anticipate tough questions, and stay calm under pressure. Through practical exercises, mock interviews, and feedback, they’ll build the skills to represent their brand authentically and with impact. Ultimately, they’ll walk away with a complete media toolkit — ready to handle interviews, press opportunities, and public statements with clarity, composure, and credibility.

    • Live Sessions: Learn directly from Kathryn Kolaczek in real-time, interactive workshops

    • Lifetime Access: Revisit recordings and materials anytime you need them

    • Ready-To-Use Media Toolkit: Gain templates and checklists to prepare for every media opportunity

    • Community of Peers: Share insights and stay accountable with other professionals

    • Certificate of Completion: Showcase your new credentials on LinkedIn or with your employer

    • Maven Guarantee: Get a full refund up until halfway through the course

PRAISE FOR MEDIA TRAINING 101

Join the Next Cohort of MEDIA TRAINING 101

Next Cohort: March 30th, 2026

Investment: $695 USD

Location: Live on Maven

smarter public engagement with ai:

tools, risk, and trust

The newest course from alchemy communications

WHY THIS COURSE MATTERS

You Don’t Rise to the Occasion — You Fall to Your Preparation.

When the story breaks, your preparation determines your response.

This course gives you the blueprint, confidence, and tools to take control of the narrative, protect your organization, and lead your team through the storm.

instructor

A smiling blonde woman with curly hair in a black leather jacket and black turtleneck in a library with shelves of books in the background.

Kathryn Kolaczek

FOUNDER AND CEO

(She/Her)

in

Meet Kathryn Kolaczek

Founder & CEO, Alchemy Communications

Kathryn Kolaczek is a seasoned crisis strategist and communications leader who has guided organizations through national and international crises — from product recalls and environmental emergencies to workplace fatalities and board governance issues.

She helps brands and leaders find their voice under pressure, build trust with stakeholders, and lead with calm, clarity, and credibility when it matters most.